Ward/Kraft, Ft. Scott, Kan., introduced the new Build-A-Label program focusing on short-runs of blown-on or piggy-back label applications. As a result of this new program, distributors will no longer need to face ordering large quantities to meet material minimums.
"Our new Build-A-Label program lowers the quantity minimums for piggy-back applications," said Henry Maus, office manager of the Ward/Kraft Labels Division. "Now our distributors can customize almost any material and/or adhesive into piggy-back labels for blown-on applications."
With Build-A-Label, distributors can present their customers with label solutions that include choices in custom and standard label sizes with multiple face stocks and adhesives with the industry's lowest minimum quantities for piggy-back and blown-on labels.
"Options now available would include specialty face stock such as static cling, silver polyester and vinyl. These new substrates open the way for unique adhesive solutions including removable, dispersion and hammer lock," concluded Lance Triplett, general manager of the Label Division.
Ward/Kraft is an industry leader in innovative labeling solutions, providing competitive pricing and fast turnarounds for an expanding range of high-demand products. For more than 35 years, the company has provided distributors with award-winning customer service.
For more information, visit www.wardkraft.com.