Marketing and Sales

It’s no secret that traditional brick-and-mortar stores have long struggled, with consumers shifting to online shopping and the convenience of home delivery. But when the pandemic hit in 2020, retailers began shuttering at alarming rates, marking a new era in the aptly named “Retail Apocalypse"...

What will your team get accomplished in the next 30 days? Mike Philie describes how a 30-60-90 plan can help accomplish your projects...

SnugZ USA has had some advantages during the pandemic. The supplier, based in West Jordan, Utah, makes and decorates many of its own items, helping it avoid delays associated with bringing in finished goods from overseas. It has a diverse product offering, allowing it to adapt to demand and build up stock in top-selling items. And, perhaps most importantly, it never stops innovating...

Matthew Rooda solved a major issue for hog farmers through starting SwineTech. He raised more than $6 million in venture capital and has been recognized by Forbes 30 Under 30. Tune in to hear valuable advice from an entrepreneur who knows what it takes to grow a business and stay ahead of the competition...

The supply chain is making life hell for promo distributors and suppliers, leading to mounting frustration that’s costing time, money and jobs. As burnout sets in, it’s only adding to the supply chain mess. What can the industry do to stop it? And what happens if it doesn’t?...

Emily Hochman, a Forbes 30 Under 30 entrepreneur, has redefined “dieting” through Wellory, an app that helps people make healthier eating choices rather than crash diets. Tune in to hear valuable advice about growing a business and learn some health tips along the way...

The past 19 months have been hard on everyone. From a professional standpoint, companies have had to retool their strategies to keep presses running and doors open, only to face a troubled supply chain that doesn’t respect client deadlines. When the world feels uncertain, it’s natural to look for ways to regain that control. Some distributors have found relief in single-source business models, with more consumers now favoring one-stop shopping for their marketing needs...

Rick Del Sontro offers expert advice on franchising, including what investors are looking for and common struggles to avoid in starting up a business. As founder of a company that was named to the Inc. 5000 List of the Fastest-Growing private companies for six consecutive years, Del Sontro knows what it takes to drive success. Tune in to hear more...

Jo Gilley, CEO of Overture Promotions, which ranked No. 14 on Print+Promo Marketing's Top 75 Distributors list, joined The Promo Marketing Podcast to discuss her company’s financial success and give advice to distributors looking to grow in a tough business climate...

There’s that old cliché that, when you’re nervous about giving a presentation, you should picture the audience in their underwear. But guess what? There are a lot of elements to a successful sales presentation, and none of them involve imagined undergarments. Here, we’ll look at four of them to help you nail your next meeting and bring home the sale…