The Latest

Attracting New Talent During Challenging Times
July 14, 2020 at 8:03 pm

When we think of adding personnel to a company, chances are the candidates who first come to mind are millennials, especially since they, according to a July 2019-issued report from the Pew Research Center, comprise the nation’s largest adult generation...

2020 Women in Print and Promo: Stephanie Doty, Discount Labels
May 21, 2020 at 1:38 am

Print+Promo is proud to present its seventh annual “Women in Print and Promo” feature. This year’s group of honorees is changing the narrative of female representation in a traditionally male-dominated industry. Meet Stephanie Doty, director of estimating for Discount Labels...

ASB Partners with Valenti Print Group
July 14, 2020 at 7:17 pm

American Solutions for Business, Glenwood, Minn., has announced that Valenti Print Group of Honolulu has joined the ASB team. Valenti specializes in print and mailing services and shares many other similarities with ASB...

Selling to the Financial Vertical: Issues, Opportunities and the COVID-19 Effect
July 7, 2020 at 7:15 pm

The decision to target one, three or five verticals is personal, and likely will bring up many questions. Which vertical aligns with my business philosophy? Which vertical interests me? Which vertical has lasting power? That last one carries special weight right now as businesses deal with the consequences of COVID-19...

5 Ways PSPs Are Supporting Their Business Communities
July 7, 2020 at 6:18 pm

During the early days of the COVID-19 crisis, many printing companies scrambled successfully to be designated as essential businesses. For the future of many of these businesses, this was a life or death move...

Executive Perspectives: Jason Gabay, managing member of printharmony.com
July 7, 2020 at 7:50 pm

As part of Print+Promo’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Jason Gabay, managing member of printharmony.com, Easton, Pa. Here, he talks about his company’s recent breakthroughs, addresses the lone bright spot of the pandemic and explains how he’s making peace with…

3 Things to Know About Selling During the COVID-19 Pandemic
June 30, 2020 at 6:04 pm

During the months-long stay-at-home orders, many of us have had to navigate a new normal. For some, this time has been met with the challenge of adjusting routines and transitioning to Zoom life, while simultaneously taking care of children and, in some cases, doubling as teachers. For salespeople within the print and promotional products business, most have been tasked with figuring out a new rhythm with selling...

Selling to the Manufacturing Vertical: Issues, Opportunities and the COVID-19 Effect
June 30, 2020 at 6:39 pm

On the surface, the goal of the manufacturing vertical is straightforward: use components to make a finished good. Those who specialize in this area say it’s a little more complicated than that. Manufacturing can cover a broad scope of industries—from companies that produce equipment, components and electrical supplies to televisions or vacuum cleaners. Though many acknowledgements are now electronic, opportunities for paper-based forms remain across departments...

These Are the Promotional Products Categories Seeing the Most Demand Right Now
June 30, 2020 at 3:24 am

It's no secret that only a few promotional products categories are selling right now. Anecdotally, distributors and suppliers have seen strong demand for PPE and hand sanitizer, making health care products one of the few reliable sources of sales, in some cases enough to significantly offset losses elsewhere...