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"This way salespeople can go into their clients' offices and present themselves as total solution providers," said Mason. "It's just one way for us to support our distributors and help them speed up the sale."
Mason added that this same concept is used during educational seminars conducted for both distributors and their prospective end-users. "Instead of trying to explain where we fit in, we will simply act as the training arm of the distributor," she explained
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- Companies:
- Peninsular Printing
- PrintXcel
- Places:
- Roanoke, Va.
- Stamford, Conn.
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