When it Comes to Books, Don’t Fear the Reaper
“I think there’s a lot of fear,” but “basically since the 1960s, people have been predicting the demise of print. ... there’s always talk about it,” said Noelle Skodzinski, editor-in-chief of Book Business magazine, a sister publication of BFL&S.
The high cost and limited availability of technology such as e-books aren’t the only issues preventing print from falling off the cliff. Many industry leaders feel tangible, print-on-paper media will never disappear. Skodzinski is among them. “I think there will always be a place for digital and traditional printing,” Skodzinski said. She defended traditional offset methods as well: “There are always going to be mass market books that need to be produced in enormous quantities. There are efficiencies gained by traditional book manufacturing that I don’t think you can achieve with digital [printing],” she said.
- Companies:
- Muller Martini