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Imparting wisdom bestowed upon him at a recent seminar, Gray said that when people go to bed at night, they don't dream about saving money—they dream about making money or getting what they want. "Distributors need to remember this in the sales call. Distributors shouldn't tell clients how they can save money because that is not what they actually want," he said. "Distributors need to go in and say, 'I'm here today because I've got this idea that will make you a lot of money.'"
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- People:
- Joe Garrett
- Lindsay Gray
- Places:
- Greenville, N.C.
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