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It is also imperative that distributors tell clients about the importance of clean, updated databases. Joe Garrett, co-owner of DDP Mailing and Electronic Printing, Delaware, Ohio—a nationwide mailer specializing in personalized mailings for the trade industry—said that distributors who know the ins and outs of mailing and database management will fare better when making that direct mail sale.
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- People:
- Joe Garrett
- Lindsay Gray
- Places:
- Greenville, N.C.
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