By
Maria Raha
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While some consumers may still contend that beer needs no improvement, both Coors and ChromaZone have found a way to imaginatively make an interactive product out of one of the nation’s oldest favorites.
Impermanent Vacation
NAStar, Middleton, Wis., a manufacturer of pressure-sensitive specialty products, has watched the rise in popularity of its temporary adhesive. Founded in 1988, NAStar began by servicing the laser label industry, according to NAStar marketing manager John Short.
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Maria Raha
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