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Labels and tags may have seemed unscathed by the flatlining economy, but both Western States and Badger were impacted.
"We re-structured ourselves to survive the downturn as well as prosper as our nation lifts itself from recession," Greg Retzer, Western States national sales manager, explained. "Order sizes were reduced on some larger quantity orders to decrease inventory and increase order cycles. We have had to focus on quality and short-run speed-to-market and get better at it."
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Melissa Busch
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