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Integrate It
Integrated products are a great growth market for cut-sheets, manufacturers agreed. Cards and labels integrated with a cut-sheet offer customers more utility in the same product and provide more profit for the distributor, as well. But, while distributors have long been aware of such products, Hill said, end-users still require some education. "Few end-users are aware of integrated products, and I tell distributors that they've probably got customers that they ought to tell about it," he said. "There's not a whole lot that you can do with a cut-sheet, but integrated forms are a high-dollar item for the distributor that offers customers a low-cost way to create their own cards on laser printers."
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