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In addition to color matching, Condon said certain post-press functions proved challenging. "For example, we had to make sure that the mailer was folded properly to fit into the mailing envelope," he explained.
Speaking of envelopes, Denton chose a translucent design that would grab clients' interest at first sight. "A unique approach for an envelope, it allows the piece to show through. When clients look at it, they immediately see that there is something interesting inside," Condon said.
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