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All that aside, Gleiman noted that President Bush doesn't need legislation to establish the commission. He has the authority to issue an executive order and establish the commission on his own should he so choose.
Ultimately, what the president and Congress decide to do will reflect the opinion of the public. In order to have a voice and impact in this issue, distributors need to be involved with the decisions as they're being made. To do this, Gleiman suggested attending a DMA-run program called State Days in which DMA members from selected states are invited to meet their congressional delegates and discuss concerns of the direct marketing industry.
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- People:
- Ed Gleiman
- Sarah Lerow
- Places:
- New York
- Washington
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