Increase Value with Integrated Products
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Ultimately, he added, distributors will benefit the most from knowing about the integrated market as well as the needs and goals of their current and potential clients.
"The fact that integrated products offer a simple single solution for several problems also helps," said Curry. "If distributors do their homework, know what the product is, know what's available and offer clients the right product for their situations, then the product will just sell itself."
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- Robert Nost
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