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"We don't do a lot of online research. To be honest, I think the Internet is just a gigantic advertising board. However, ASI and PPAI are starting to offer a lot more online catalogs, so we've downloaded some of them," said Kevin Smith, president, PPI Graphics, Canton, Ohio.
Narrowing the Search
What online services do offer, however, are choices. And while choice is often considered a virtue of freedom, it can also be a thorn in a businessperson's side. Even with procurement teams and tools for sourcing, the options can still be overwhelming. To combat this, distributors have come up with different ways of narrowing their pool of suppliers.
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- Companies:
- Merrill Corporation
- PPI Graphics
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