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Looking Ahead
Like many other label manufacturers, Gill Studios has been watching developments with lenticular products for a number of years now. "We provide a lot of products for the promotional marketing industry, and lenticular is a creative application that can be used for a variety of marketing goals, including name changes and new product launches," said Gerlach. "Still, it will involve a big investment, and we want to make sure there is a strong market for it."
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