Digital Vision
Digital print professionals predict industry changes and trends at the forefront in 2007
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Maria Raha
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Scott Becker, senior vice president of marketing, Oki Data Americas, Mount Laurel, N.J.:
“The industry will see continued growth in color on-demand printing as color products improve in quality and speeds, and become more affordable. There is also opportunity for impressive growth in a number of segments, including [the] retail, education and public sectors. In order to optimize the benefits of on-demand printing in these areas, the industry will need to focus on new applications, technologies and services that streamline the workflow processes responsible for managing documents before they ever get to the printer.”
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