Shanley recalled working with a customer who sold cards that contained a certain amount of dollar credit to be redeemed for rides at a traveling carnival. Each card contained a barcode and a human-readable number. The cards were produced with a consecutive number sequence. "The customer discovered that someone had been counterfeiting these cards and selling them at the carnival. We came up with a system where we produced the cards with a unique random number as well as a consecutive number. We then created a database with all the unique numbers and had the customer upload the random numbers into its database. It was impossible for these thieves to go out ahead of time and have the counterfeit cards produced because they had no idea what the number sequences would be until the evening of the fair," he enthused.
- Companies:
- Label Works
- Labels West
- People:
- Cathy Dougherty
- John Shanley