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P+P: What do you think is the most exciting, cutting-edge thing your company is doing right now? Why?
SO: Using our technology, EOS Touchpoint, to drive sales of all our product lines. The sales impact that we've been able to make at a smaller location such as our Coshocton, Ohio facility immediately shows on the bottom line. When you find the right distributor and the right application of the technology, the doors keep opening.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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