The Perfect Hire
Hoffmann explained that besides screening for personality traits ideal for a position, she looks for character elements that match with values specific to ASB, such as a sense of fun and a commitment to community service, ensuring they will fit in well at the company.
"Evaluation of a prospect's personality is important," added JP Shea, sales ambassador at ASB, who assists with the hiring of sales associates. "We make several contacts with a prospect before they would get an invite to come and 'Discover American' (Our two-day sessions for prospective associates are called Discover American)," he explained. "Having a general conversation is often very telling. Before we get too far with a prospect, we may ask another American sales associate in the area to have coffee or lunch with the prospect to help provide more input," said Shea.