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Topics include:
• The pros and cons of building a solution or licensing one from a vendor
• Which options to offer customers through a website
• Staffing requirements for managing an e-commerce storefront
• How the dozens of solutions on the market stack up against one another
In addition to concise descriptions of the various business models in the category, the primer contains case study profiles of printers who have built successful web-to-print solutions that have increased profitability within their organizations. There is also a buyer’s guide section, covering more than fifty products in the web-to-print marketplace, such as off-the-shelf products and custom solutions.
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- Companies:
- Printing Industries of America, Inc.
- Places:
- America
- Sewickley, Pa.
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