App-solutely Fabulous
What distributors need to know about developing e-commerce mobile solutions
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"QA specialists put themselves in the shoes of the user and run through numerous use case scenarios to ensure that the experience is seamless and the app is 'ready for use,'" Derksen said. "In the end, it's all about your customer and it is critical to create a high performance app that will drive usage. This will reflect well on your [client's] brand and increase consumer engagement."
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- People:
- Eli Sackett
- Stephen Derksen
- Places:
- Toronto
E
Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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