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Whitman admitted that the success of PSDA's most recent CEO Summit has given the board something to consider in terms of show intimacy. "[February's] CEO Summit had record attendance again in 2014. Attendance has grown year over year for four straight years, although this year was the best attendance it's had in years," he noted. "We got a great deal of feedback on the success of that event and certainly are determining whether smaller, more boutique-like events are what we need to focus on versus the larger trade show."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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