Marketing and Sales

Voice Mail That Sells
July 1, 2012

As a business owner, I receive my share of sales calls in a given month. More often than not, I'm away from my desk or out of the office, which means I end up listening to voice mails instead of speaking directly with salespeople.

Upper Management
July 1, 2012

George Orwell was onto something. Maybe not with the dystopian society, giant-faces-on-video-screens stuff, but with the whole "Big Brother is watching you" thing. 

The 
Easy 
Sell
July 1, 2012

"Certainty?" In this world nothing is certain but being able to finish this famous Benjamin Franklin quote. If someone offered you a nickel for every time you were lectured on "death and taxes," you would be a millionaire. (On the flip side, that would mean more to claim on your taxes.)

Your Next Move
June 26, 2012

I was reading through the news this morning and came across an article detailing how mortgage prices were at an all time low. At a 3.6 percent interest rate, it seemed the American dream should be in reach for everyone.

15 Minutes
June 1, 2012

Jim Browning is a hands-on type of guy. In 1960, he began his printing career as an assembly man building business forms presses for the Schriber Company.

What a Long,
 Strange Trip it’s Been
June 1, 2012

Much has happened in the real 
estate market since December 2008—record foreclosures, record-low mortgage rates and bottomed-out home values to name a few things.

Stop, Drop and Listen
June 1, 2012

What makes a good salesperson? Are there best practices? Will there be a drop in sales jobs 10 years from now?

Adsource Media Rebrands to am3 adsource
June 1, 2012

Adsource Media, a growing provider of branded merchandise with headquarters in Raleigh, N.C., recently announced that the company has rebranded to am3 adsource. Besides the new name, the company has unveiled a new look, website and Facebook page to add to the rebranding strategy.

Understanding Promotional 
Apparel
May 1, 2012

Apparel makes up an enormous part of the promotional products industry, rivaling pens and drinkware as one of the largest and most commonly sold product categories. Much more complicated than selling a bundle of pens or travel mugs, however, selling apparel can be a little daunting for the uninitiated.