The Latest

Video: 3 Facts About Psychology-based Marketing
May 31, 2016 at 6:45 pm

Money may not bring you happiness, but happiness could bring you money. Big-name brands like Coca-Cola and McDonald's use feel-good marketing campaigns to make the world a happier place, and studies show that people are more likely to build long-lasting relationships with brands, like these, that can deliver an emotional selling proposition...

Ennis Inc. Closes Sale of Its Apparel Division
May 31, 2016 at 6:53 pm

Ennis Inc., a top 50 supplier located in Midlothian, Texas, completed the previously announced sale of its apparel division, Alstyle Apparel LLC and its subsidiaries, to Montreal-based supplier Gildan Activewear for an all-cash purchase price of $109,354,066. As part of the agreement, Ennis Inc. will provide transition assistance...

Brand Champions: Referral Strategies to Help Your Company Grow
May 31, 2016 at 7:04 pm

Your loyal customers are your greatest brand champions, particularly in your social media strategy. They provide word-of-mouth advertising that has really unique credibility—they are a third party with first-hand experience as your customer...

The Impact of New Overtime Rules
May 24, 2016 at 7:03 pm

Under a new rule announced by the White House May 18, overtime pay will be extended to salaried workers earning up to $47,476 a year ($913 a week) when they put in more than 40 hours a week. This is double from the current annual salary threshold of $23,660 ($455 a week). Bonuses and incentive payments may count toward up to 10 percent of the salary threshold. The change will go into effect Dec. 1, 2016...

Print+Promo Distributor Connect – Fort Lauderdale Raises the Bar Once Again
May 24, 2016 at 7:27 pm

Print+Promo, the leading source of business strategies for the distributor sales professional, has concluded its first Distributor Connect of 2016. Distributor Connect pairs top-selling distributors with leading print and promotional product suppliers for one-on-one, 20-minute, pre-scheduled meetings...

Distributor Seeks $300M in Damages After Alleged Contract Breach
May 24, 2016 at 5:53 pm

A promotional products distributor is seeking $300 million from Paris Business Products Inc., Westampton, N.J., for allegedly cheating it out of commission from a new jump-starter for cars. According to Law 360, Blink Marketing Inc., Franklin, Tenn., claimed that Paris violated...

Brian Maiers Joins the Safeguard Network
May 24, 2016 at 6:06 pm

Brian Maiers has joined the Safeguard distributor network effective March 31. Maiers, a 26-year print industry veteran, most recently worked as a senior account development manager of custom print solutions for Deluxe Corporation, headquartered in Shoreview, Minn...

USA/Docufinish Acquires Action Graphix
May 24, 2016 at 6:11 pm

USA/Docufinish, Yorkville, Ill., has purchased Action Graphix, Yorkville, Ill. The acquisition gives USA/Docufinish an opportunity to expand further into all types of wide-format printing, including banners, wall graphics...

Judge Blocks Staples, Office Depot Merger
May 17, 2016 at 6:34 pm

Last week, U.S. District Judge Emmet Sullivan blocked Staples’ plan to acquire Office Depot for $6.3 billion, siding with the U.S. Federal Trade Commission (FTC). The FTC argued that the proposed acquisition would violate antitrust laws, thereby reducing competition...