Planting for Profits
A firsthand account of success
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P+P: How was this a profitable promotion for your company? For your client?
BK: The seed cards were like a magnet drawing attendees to the booth. The customer loved the traffic they had at their display and have been using the same theme for a couple years running.
P+P: Did you encounter any challenges with this particular promotion? If so, how did you overcome them?
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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