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In a market where the competition for commercial printing spends is fierce, Dunlap stressed that one key to success is finding manufacturers who offer value-added services that make it easier to close a sale, such as online ordering programs that enable his company to enjoy good profit margins.
Although a tough economic climate has put the old kibosh on some print spends, Dunlap reported a 34.9 percent increase in sales for the last fiscal year completed.
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