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“There truly was an air of excitement, like you were going to a Broadway theatre,” added Mendelson. “We would go into a town and every distributor within a 100-mile radius would show up because they hadn’t seen anything like it before. In three or four hours, distributors met several major manufacturers, so it provided exhibiting companies with a strong sales and marketing arm.”
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- Companies:
- American Loose Leaf
- TFP Data Systems
Maggie Dewitt
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