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Miller noted that promotional mailings may integrate a Post-it Note to remind recipients to call for a hotel reservation. "These can be personalized, along with the letter itself," she said. Magnets can also be integrated into mailings.
There is also a lot of opportunity in the travel industry for cooperative ventures, Miller said. A beautiful, four-color brochure may be too expensive for a small bed and breakfast, for instance, but distributors could partner it with travel agencies or bridal fairs for honeymooners.
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