Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
The capabilities of transactional paper statements show how a multichannel approach to direct mail can transform customer relationships. For instance, if a large bank embeds a promotional offer directly onto its billing statement, it can drive customers to a unique Internet page, increase the number of customer "touch points" and increase its chances of winning additional business.
0 Comments
View Comments
- Companies:
- Pitney Bowes
- Places:
- United States
Ramesh Lakshmi-ratan
Author's page
Related Content
Comments