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One of the biggest uses for laminated products is as prime labelsa traditional flexo-printed overlaminated label adhered directly to a finished product. "Specific kinds of lamination are good for labels likely to be exposed to condensation, such as on a milk bottle," said Stoeck.
While margins on these labels are healthyranging from 30 percent to 50 percent on most ordersStoeck pointed out that distributors can increase their profits by selling value-added features such as multi-color or four-color process printing on the labels, as well as special die cuts or other personalization. He also recommended maximizing margins by setting up a sales program to generate repeat orders.
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- Companies:
- Label Art
- Stouse LLC
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