Despite the product's versatility, Jacobs said that manufacturing plastic comes with some challenges. "Managing large orders on short notice for seasonal customers is one of our biggest concerns," he said. "Quality is also critical in the personalization of cards."
Chadwick said that personalization is also Bertek Systems' biggest challenge. "When a customer wants a product to be personalized, we must first understand the type of imaging that the customer will be doing, whether it be thermal, laser or ink-jet," she explained. "Certain kinds of plastics must be used in order for us to accommodate these types of requests." Chadwick also said that producing plastic that can be written on requires special paneling and a keen attention to detail.