Movin' On Up
Rise above the rest in a sticky situation—Label manufacturers speak out on how to achieve success
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To meet his customers’ needs, Trebnick said he eliminated “no” from his vocabulary. When distributors present him with problems, particularly involving synthetic materials, Trebnick purchases the necessary equipment to complete the job if he doesn’t already have it. Right now, he is looking into a machine that can lay down a fanfolded booklet and then place a coupon label on top of the booklet. Trebnick acknowledged the stress this type of service builds for his employees. He even confessed to firing several employees who failed to provide solutions for customers. He’s only interested in creative employees.
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