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Sean Norris
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"Once you're close to a nice order, go back to your supplier partner and see if they'll offer any better margin to you for working to secure the order with them. Then if you can offer fulfillment/distribution services, special packaging, additional cards, tags, accessories items, you can upsell and create something special for your clients."
- David Frank, senior account executive, Jack Nadel International, Los Angeles. From "MVP Sales: 5 steps to being your company's most valuable salesperson," Print+Promo, July 2013
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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