executive perspectives: The Business of Being Bold
Tales from a top executive
Bold. Different. Memorable. For most businesspeople, those are nice traits, things to strive for. For Rick Greene, MAS, they're a mantra. Besides writing dozens of articles under the "Be Bold, Be Different, Be Memorable" tagline in industry publications over the last 20 years, he has applied the mindset to every facet of his business style.
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