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"The new executive team at SPA has worked diligently to drive cost reductions in other critical areas including marketing, advertising, trade show expenses and web-based connectivity tools," Adkison said. "I think our member companies would say, however, that the greatest benefits have been the ability to benchmark 'best practices' (including lean manufacturing principles), and to discuss industry trends."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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