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Top strategies to give your promotional products
sales an uptick in 2010
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—Jim Simone, CAS, senior vice president of marketing, Norwood Promotional Products, Indianapolis
"Niche marketing is going to be very important ... If you do the same things, you're not going to have the same results you've always had."
—Dale Limes, MAS, senior vice president of sales, HALO/Lee Wayne, Sterling, Ill.
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- Companies:
- Norwood Promotional Products
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Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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