marketing+sales: Your Brand of Communications
By Ryan T. Sauers
Ryan T. Sauers is president/owner of Sauers Consulting Strategies, whose focus is growing graphics- and promotional products-related businesses. Sauers founded the firm after nearly 20 years of leading such companies. The organization consults with printing/graphics/promotional product companies across the U.S. Sauers is working on his doctoral degree in organizational leadership. He is a certified Myers-Briggs (MBTI) and DiSC practitioner as well as a certified marketing executive. This article is based on a chapter from Sauers' best-selling book, "Everyone Is in Sales," which can be ordered through Amazon. For more information, visit www.ryansauers.com.