Greenville, North Carolina

Elise Hacking Carr is editor-in-chief/content director for Print+Promo magazine.

Industries across the board have built quite a collection of buzzwords over the last few years.

When thinking about business cards and brochures, Peter Posk, president of Fort Lauderdale, Florida-headquartered BCT, encouraged business people to think about the difference between a nice, affordable car and a high-end sports car

If you ask five people to explain what the term "web-to-print" means to them, you will most likely end up with five different answers. Quite simply, different needs require different implementations.

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