Distributors Enjoy Another Good Year
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Direct mail sales increased dramatically, to $175 million from $117 million a year ago. Direct mail now accounts for 7.5 percent of total Top 100 Distributor sales, an increase of 3 percent.
As a new category this year, envelopes, stationery and folders sales were $296 million, or 12.6 percent of total Top 100 sales.
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