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"Of course, pressure seal isn't a one-size-fits-all solution. There are ways distributors can help companies determine if this approach makes sense for them. Hopkins encouraged performing a detailed analysis of the prospect's current mail needs: volume, frequency of runs, number of applications, existing equipment and required turnaround times. "Typically if the information can be placed on one or two sheets of paper, and mailings are 25 pieces or greater, it is an ideal fit for pressure seal," he stated.
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- Places:
- Dover, N.H.
- Roanoke, Virginia
E
Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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