Postcards from the Edge
The hospitality and travel industry is sharpening top-to-bottom branding initiatives
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Because repeat business is essential, the resort is focusing on marketing its brand experience, making sure customers have a consistent and high-quality experience whenever they visit. Not only does WorkflowOne assist in managing the brand experience through printed materials including business cards, brochures, forms, suggestion box cards and direct mailers, it also came up with an effective way to extend the strategic plan beyond two-dimensional printed pieces to the impact created by employee uniforms.
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- Companies:
- WorkflowOne
- People:
- Christa Bahr
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