executive perspectives: Living the American Dream
Tales from a top executive
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
P+P: What keeps you up at night?
JZ: I don't sleep a whole lot in the first place, but the thing about our business that keeps me up the most is the changing buyers in the marketplace. Our customers are getting younger and are latching on to new technology, different modes of communication and e-commerce. I spend a lot of time thinking about how our marketing, e-commerce and strategic operations departments can make the customer experience easier for our end-users. As more millennials enter the workplace, we are positioning ourselves to be a company that provides the positive overall brand experience these young professionals are looking to conduct business with.
0 Comments
View Comments
E
Elise Hacking Carr
Author's page
Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
Related Content
Comments