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“The more ‘tightly tuned’ the inlay, the more effect the label can have on its performance. By ‘tightly tuned’ I mean the inlay has been designed for peak performance in a specified environment. Any deviation from those conditions can adversely affect performance,” she explained. “For example, an inlay might be designed specifically to operate sandwiched in a film or encapsulated for environmental reasons. This same inlay when tested with a paper or cardboard tag or label construction may not perform as well. Or perhaps an inlay has been designed for peak paper-label performance for a particular country’s operating frequency. If the face sheet is changed to a film, it might shift the inlay off frequency and reduce performance.”
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