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Parisi noted it’s often tough getting approvals with enough time to make due dates. “The biggest problem is ... clients do not review content when in PDF format—they [like to] wait until they have print[ed] proofs before they look carefully at the content they have provided,” he said.
He recalled the day Mike Hawley from the MIT media lab called with a request to print and bind a book 5' tall and more than 80" wide, weighing 133 lbs. and consisting of 400' of printed paper. Oh, yeah, and Hawley needed it in a hurry. Titled Bhutan: A Visual Odyssey Across the Last Himalayan Kingdom, the book was part of a philanthropic endeavor to help build schools. According to the Guinness World Records, it is the largest published book.
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Maggie Dewitt
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