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Digital media, however, isn’t the only type of digital influencing the market. Digital printing has become a worthy opponent of traditional offset lithography methods. Griffith acknowledged the impact such technology has made on the way many suppliers conduct business.
“NAPL [also] stated last year that 25 percent of commercial printers have left the marketplace in less than five years, and they expect the same amount to be gone [within the next five years],” he noted. “The factors having caused this are not just commercial printing projects being diverted to digital print solutions, but the capital it takes to continually upgrade a facility in an economy where prices are being driven down has hurt many printers.”
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- Companies:
- Dupli-Systems
- Thorn Hill Printing
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