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Sean Norris
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"If you actually make the product, you should never run out of inventory," he said.
"If we get low on an item, we simply turn on the machine and make some more. Responding to sudden shifts in customer demand becomes as easy as stepping on the gas in traffic," Ellis added. "We've been able to ship over 99 percent of our orders complete and on time for the past 18 years in a row."
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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