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Ennis<%2Fstrong><%2Fa>%20continues%20to%20defend%20its%20title%20by%20clinching%20the%20top%20spot%20in%20Print%20Professional's<%2Fem><%2Fa>%20latest%20top%20100%20manufacturers%20list.%0D%0A%0D%0A%0D%0Ahttps%3A%2F%2Fwww.goprintandpromo.com%2Farticle%2Fthe-top-five-suppliers-here-stay-416772%2F" target="_blank" class="email" data-post-id="6020" type="icon_link">
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Despite making such large investments to secure its future, Ennis knows there is another crucial component influencing a supplier's success: independent distributors. "Distributors are excellent salespeople and they know the needs of our end-users, but the number of distributors selling the products we manufacture is declining," Walters observed. "Because of this decline we are working closer with key distributors to target select accounts typically served by the majors. These efforts, along with the addition of new resellers into our industry, are some of our new marketing initiatives."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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