Standing Their Ground
The top five suppliers refuse to back down from a menacing economy
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Perhaps a major part of Printegra’s success can be attributed to the company’s unending quest to nurture a rapport with its distributor base. To help distributors succeed, Printegra offers Boot Camp training seminars.
“Our Boot Camp training seminars have helped us get to know our distributors and their needs while providing basic print industry training to participants. By providing this training, we find that these new sales and customer service representatives are more educated and confident in selling and servicing their customers’ print needs,” observed Bob Saunders, senior vice president, sales and marketing. “Also, they get to interact with print experts in our facilities whom they can call if they need some assistance when selling.”
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Maggie Dewitt
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