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Both manufacturers agreed that distributors play an integral role in the success of their commercial print business. "Because we are strictly wholesale, the growth we have experienced has been exclusively through our distributors," said Ghelerter. "They are our business."
Rouse echoed Ghelerter's sentiments. "Having the support of our distributors largely impacts our future," he said. "Our support of them, and them knowing that we are loyal to the relationship that we have with them, is very important to us."
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