By
Sean Norris
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The automotive market is the Cadillac Escalade of the promotional products industry: massive, and filled with $100 bills that spill out of it when you open the door (we're assuming this particular Escalade is driven by a mega-famous hip-hop artist). Or, in plainer terms: Selling to the automotive market can be ridiculously rewarding for distributors.
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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